PORTFOLIO

Case studies, not just screenshots.

Every project here started as a problem someone brought me, not a template. Here’s the thinking behind them, what the client needed, how the site got built and what changed once it launched.

Luongo BBQ

Texas BBQ Restaurant & Catering-Middletown, PA

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The Problem

Hailing from Fort Worth, Texas, Luongo BBQ brought a Texas pit-smoking tradition to Central PA but had no online home to call theirs. While perspective customers could view the pictures of the menu from Luongo’s Google profile, the BBQ joint needed a dedicated website to make their own.

The Process

I built a single page site around what exactly a hungry or curious visitor needs, in the order they need it: the story, the menu, hours and location, how to book catering, and a way to contact. The menu ships as a fast-loading image rather than a PDF plugin and catering inquires route straight into a booking flow rather than a contact form.

The Outcome

A mobile-responsive storefront that’s live seven days a week even though the restaurant is only open four gives Luongo BBQ a site that allows locals and area visitors an opportunity to stop and taste why Luongo BBQ has 4.8 out of 5 stars on Google along with helping the BBQ joint purchase another smoker.

Next Generation of Lancaster

Professional Networking Group-Lancaster, PA

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The Problem

Next Generation of Lancaster moves fast: new events, new sponsors, and new members joining every week. The site needed to be able to inform current and perspective members about everything Next Generation of Lancaster.

The Process

I took on ongoing management of the WordPress site, wiring up Eventbrite so new events go live and RSVP-ready without a rebuild each time and built out the sponsorship and lead-capture flow. Whether keeping up to date on the nearest upcoming events, highlighting our speakers or sponsor and newsletter sign ups, I make sure the site is fully updated.

The Outcome

A site that keeps up with an organization that never slows down: events publish and sell tickets on their own, sponsors have a clear path in, and Next Gen has an online presence that matches the energy of what they’re building in person.

Maranatha Catholic Store

Catholic Book and Gift Store-Hummelstown, PA

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The Problem

Maranatha Catholic Store was working off a very basic website. It was thin on content, several broken links, and not doing much to represent the shop or give perspective visitors an opportunity to see what it has to offer. For a small, family-run Catholic gift store trying to build trust with a local community, a site like that was working against them instead of for them.

The Process

Rather than just patch the old site, I scrapped it and built a brand new one from the ground up. I designed it mobile-first around what a visitor actually needs such as hours, location, and a way to reach the store. I cleaned up and restructured the navigation so nothing dead-ends and optimized the content for local search so nearby Catholics looking for sacraments, rosaries, and gifts can see what the shop offers.

The Outcome

The store’s site went from a broken, bare-bones page to a fully upgraded, professional website that works the way a modern small-business site should: fast, mobile-friendly, and easy to navigate. it gives the shop real credibility with the local community it serves and makes it simple for shoppers to find the store, see when it opens and walk through the door.